Company logos and their meanings

Ever wondered what company logos mean and whats the significance behind them? Wonder no more!

You might think the arrow does nothing here. But it says that amazon.com has everything from a to z and it also represents the smile brought to
the customer's face. Wow, that is quite deep.

Eighty-20 is a small consulting company which does sophisticated financial modeling, as well as some solid database work. All their work is highly quantitative and relies on some serious computational power, and the logo is meant to convey it.
People first guess that 20% of the squares are darkened, but that turns out to be false after counting them. The trick is to view the dark squares as 1's and the light squares as 0's. Then the top line reads 1010000 and the bottom line reads 0010100, which represent 80 and 20 in binary.
Kinda like the surreal green screen of The Matrix, they want us to read stuff in binary

Am not sure how many of you have noticed a hidden symbol in the Federal Express logo.
Yeah, I am talking about the 'arrow' that you can see between the E and the x in this logo. The arrow was introduced to underscore speed and precision, which are part of the positioning of the company.

The SUN Microsystems logo is a wonderful example of symmetry and order. It was a brilliant observation that the letters u and n while arranged adjacent to each other look a lot like the letter S in a perpendicular direction. Spectacular.

The above are two magazines from the Readers Digest stable. Again, the attempt to communicate what it is about quite figuratively through the logo catches my attention.

This was a logo created for a puzzle game called Cluenatic. This game involves unravelling four clues. The logo has the letters C, L, U and E arranged as a maze. and from a distance, the logo looks like a key

This logo is too good. For the name Eight, they have used a font in which each letter is a minor adaptation of the number 8.

The peacock is facing right to suggest it is forward looking, not back, in other words forward thinking. The six feathers represent the initial network's divisions as well as the six primary and secondary colors.

The sphere represents a planet, the stars represent space, the vector represents aeronautics, the orbit represents space travel.

Its wing-like shape has frequently led people to believe it is inspired by the wing in the famous statue of Nike, the winged goddess of victory. More info about the logo here

I liked this logo of a hair stylist for the cheeky humour it brings to the (dressing) table.

The shape of 3 stripes on the Adidas Logo represents a mountain, pointing out towards the challenges that are seen ahead and goals that can be achieved.

The apple is a reference from the Bible story of Adam and Eve, where the apple represents the fruit of Tree of Knowledge, with a pun on ” byte/bite”. Rob Janoff, said in an interview that though he was mindful of the “byte/bite” pun (Apple’s slogan back then: “Byte into an Apple”), he designed the logo as such to “prevent the apple from looking like a cherry tomato.”

The four rings, which make up the Audi logo, represent the four companies that were part of the Auto-Union Consortium in 1932. They were DKW, Horch, Wanderer and Audi.

The BMW medallion represents a propeller of a plane in motion, and the blue represents the sky. This is because BMW has built engines for the German military planes in World War II.

If observed closely, the IBM logo, also known as “Big Blue”, generates a message of “Equality”. The Big Blue IBM logo, with its lower right parallel lines, highlights in the shape of an “equals” sign. Furthermore, the term “BIG” in the Big Blue IBM logo refers to the company’s size in the market share, whereas, the “BLUE” is the official color of the eight-bar IBM logo.

The idea of ‘arches’ was first introduced by Dick and Mac McDonald as arch shaped signs on the sides of their then ‘walk-up hamburger stand’. From an angle, those arches looked like the letter “M” and thus, were incorporated in the McDonalds logo as a merger of the two golden arches together.

The star in three corners represents the Mercedes-Benz dominance on land, sea and air.

A simple typeface was used to attain exuberance and vitality. Red, being the intense color, evokes the strength and blue builds up a feeling of faithfulness and security for the company.

The simple logo icon contains the letters V and W: “volks” means “people” and “wagen” means “car”.

The Toyota logo contains three ellipses, which represent the heart of the customer, the heart of the product and the heart of technological progress and limitless opportunities of the future. In Japanese, “Toyo” signifies abundance, and “ta” means rice. In some Asian cultures, the rice represents wealth.

The Puma logo has an image of a leaping Puma, an animal otherwise called a cougar, a panther or a mountain lion. Active both day and night, it is a powerful beast and an expert hunter that can jump to a maximum of 20 feet high in a single bounce. By incorporating the creature in the Puma logo, the company has summarized the complete meaning of its products into a powerful identity. The Puma logo itself characterizes the brand’s reliability and its products’.

Carrefour
Others who aren't familiar with this might see this as just two arrows pointing
on different directions. If you try and find the letter "C", you will be
surprised that there is indeed a letter "C" in the logo. I personally admit that
I've never seen the letter C before and just thought that this was just another
company logo.

Last one is quite Interesting, I just see this today from the internet;


COCA-COLA : This is the most commonly used cold drinks in the world. If you ever see coca-cola written in Mirror Image you just might notice with a thorough observation that it says "LA MAKKAH, LA MUHAMMAD", (meaning no Makkah, no Muhammad) in Arabic.
Surely not a good meaning for Moslem.

4 comments:

coca cola hater said...

yea,!! FUCK COCA COLA!!!!

vogky smith said...

big lol for coca cola..

Arie Afiandi said...

COCA COLA such an racist meaning

Anonymous said...

fucking shit coca col*